Unfortunately due the current world situation, Covid 19, THE XXIII HABANOS Festival could not take place at la Habana, therefore, Habanos made it Virtually for all the distributors and aficionados.
The Festival took place from 4th of May until 6th of May. It was a special festival and year for the most prestige brand, Cohiba, as it’s the 55th Aniversary.
The Premier and welcome conference by Habanos was the first event, where all new product launches were presented to the world. On the same day, S.T dupont presented their new collection line called “55 Aniversario” honoring the brand`s anniversary.
Last but not least, not only product launched were the main attraction of the festival, but also other activities like the “ Habanos world challenge” and pairing, took place with different drinks and cigars.
At the same time, on the second day of the festival, there was a 360º virtual visit to plantation and factories, an all-round experience.
In addition to the above, the Habanos festival concluded with a 2020 Habanos Award nominees.
There are not doubts there was a great week for the Habanos World!
See you in Habana in 2022 for the XXIV Habanos Festival!